All delivery businesses are very dependent on good customer service for long-term customer loyalty and higher-order frequency. Using a sms text delivery service is one of the best ways to ensure that customers are given full transparency of their orders.
In addition, food delivery texts can be used to announce potential problems. For example, if the delivery vehicle breaks down, then it keeps customers in the loop. It lets customers know that you care about them. Transparency is a huge plus, especially because it empowers the customer. For example, you may decide to offer a discount for the late delivery and cold food, refund their order, or provide them credit for future use.
SMS response is 7.5x higher than email. If you're sending out a marketing campaign to generate sales, you want to be using a channel where customers are likely to respond.
New studies show that open rates for SMS is 98 percent. If launching a food delivery marketing campaign, the first thing you need to ensure is that your prospects and customers see the message. Many users may ignore or miss emails. SMS is very hard to miss.
Three-quarters of people actually don't mind promotional offers from businesses they like. If your restaurant is known for great food and service, there's no reason why you shouldn't take initiative to reach out to people with your promotions.
A great way to bring in more subscribers to your text messaging list is to promote your keyword. You want to promote it on your official website, physical store, promotional pieces, and digital marketing campaigns.
Of course, the final step is to start sending out your delivery text. You can use a texting platform to send out delivery notifications, food-related promotions, and alerts to customers about potential delivery issues.
Looking for a good platform to build your food delivery SMS campaign on? Textedly is an SMS marketing platform with an extensive list of features to help you take advantage of the text marketing channel and help your business food delivery business generate more sales. Sign up for a free 14-day trial today.
