SMS marketing is a great way for salons and spas to generate new sales and make your existing client base aware of any specials or promotions.
A simple online search will give you an array of companies that offer SMS marketing services. We’ve made signing up for our messaging platform quick and easy. Using our texting service is even easier.
After you build your marketing list with your current compliant clients, upload your list to your platform. These instructions could vary based on the company you choose for this service. With a click of a button, you're able to upload multiple messaging contacts within a matter of minutes.
Once you've uploaded your list of contacts, it is important to stay engaged with your customer base. Spa text templates allow you to customize the information that you want to share with your customers to keep them interested in more of your products and services. These templates can be a one-size-fits-all message for your entire customer base or can be segmented for specific customer needs.
After you customize your list and set up your templates, it is important to know if your customers want to engage with you. Setting up campaign keywords gives you an indication of your customers’ interest in your business and your products. For example, if your business asks a customer to reply to a message to show interest, you're able to have them respond with a keyword “SPA-DAY” to 246803.
Once you set up a keyword in your text marketing platform, you’ll need to spread to word to your client base and potential new clients. You can do this through word of mouth when a client visits the salon, or even announce the big news about your salon texts in an existing email newsletter.
Now comes the fun part. After you've created your list of contacts, you want to send messages to your clients that are fun, engaging and will promote your brand. It is important to send just enough messages to keep your clients engaged, however, too many messages can make your clients feel inundated with excessive messages. Keep the messages creative and fun but at the same time make them a professional representation of your company.
Textedly can help you coordinate sales events, coupons or any company announcements that could benefit your customers. Get started today with a 14-day free trial to take the guesswork out of sending spa and salon text messages.
